Brightness is watts × efficiency × LEDs per metre. Usually the density, not the power, is the missing number.
60 LEDs/m spreads light thin over a long line.
Fix: 320-480 LEDs/m for lines seen within 1 m; 120-160 for room-scale wash.
Cheap chips deliver fewer lumens per watt and also live shorter.
Fix: Compare lm/m in the datasheet, not the W/m number.
A 150 mm deep cove loses a lot of light before it reaches the wall.
Fix: Narrower cove, closer mounting, or a reflected-target calculation before you order.
Continuous dot-free light line with chip-on-board technology. Uniform output with no visible LED spots, even on glossy or reflective surfaces.
10W/m (8W/m / 12W/m / 15W/m optional) · DC24V (DC12V optional) · IP20 / IP65 / IP67
High-efficiency SMD2835 strip — the most widely used solution for linear general lighting in commercial and residential projects. Available in 60 / 120 / 180 LEDs/m versions.
9W/m (120 LEDs/m); 5W/m (60 LEDs/m); 18W/m (180 LEDs/m) · DC12V · IP20 / IP44 / IP65 (IP68 with silicone sleeve on request)
Ra95+ / Ra97+ strip for applications where true color rendering is critical — retail, museum, gallery and studio lighting.
9.6W/m / 12W/m · DC24V · IP20 / IP65
Tell us the run and the driver you already have. We quote a combination that is compatible, not just cheap.